Heart FM case study

 Heart FM media product case study 

each slide down below shows a different way the website interact with the audience 

Target audience most likely middle aged

Celebrity based news stories - works with target audience 

If you hear the song theres an apple itunes link to buy that song

contact segment (twitter) - appeals to older audience (no snapchat or insta)

External link to bingo 

Sponsorship links and ads eg BT (and other banking, security, insurance type companies)